Effective Date: 10/4/2019
Purex Essentials (
Information We Collect
Information You Provide
You may choose to provide personal information to us in a number of ways, such as when you participate in an offer or promotion, including our Purex Essentials program, when you make a purchase on our site or in our stores, via our social media pages or through one of our mobile applications. The types of personal information you may provide to us includes:
- Contact information (such as name, postal address, email address, mobile or other phone number, and mobile service provider)
- Age and date of birth
- Username and password
- Payment information (such as your payment card number, expiration date, delivery address, and billing address)
- Purchase history
- Product preferences
- Your skincare and haircare concerns
- Contact information for friends or other people you would like us to contact
- Content you provide (such as photographs, videos, reviews, articles, survey responses and comments)
- Information provided to us through social media networks or one of our mobile applications when you visit our social media pages or use one of our mobile applications (such as your name, profile picture, likes, location, friend list and other information described on the social media network or in application sign-up page, or your geo-location details when using one of our mobile applications)
How We Use The Information
We may use the information you provide to:
- Send you promotional materials or other communications
- Provide services to you
- Process your payment card and/or gift card transactions
- Create and manage your online account, including access to your online purchase history
- Assist with product selection and replenishment
- Respond to your inquiries
- Communicate with you about, and administer your participation in, special events, contests, sweepstakes, programs, surveys and other offers
- Operate and communicate with you about our social network pages or mobile applications
- Operate, evaluate and improve our business (including developing new products and services; managing our communications; analyzing our products; performing data analytics; and performing accounting, auditing and other internal functions)
- Comply with applicable legal requirements, relevant industry standards and our policies
We also may use the information in other ways for which we provide specific notice at the time of collection.
Information We Collect by Automated Means
When you visit this site, view or click on our online advertisements (including our advertisements on third party websites), visit our social media pages or download and use one of our mobile applications, we also collect certain information about your usage or device by automated means or by using technologies such as cookies, web server logs and web beacons. For example, if you use one of our mobile applications, we may collect your IP address, your unique device identifier (or other device identifier) and/or geolocation data in order to offer you certain features or functionalities within that mobile application. As set forth in more detail below, we may also collect information about your usage and browsing habits using various web-based technologies.
For your convenience, our mobile applications may also include functionality that allows you to remain logged in to the application so that you do not have to reenter a password each time you want to access the application. IF YOU CHOOSE TO REMAIN LOGGED IN, YOU SHOULD BE AWARE THAT ANYONE WITH ACCESS TO YOUR MOBILE DEVICE WILL BE ABLE TO ACCESS AND MAKE CHANGES TO YOUR MOBILE ACCOUNT AND MAY BE ABLE TO MAKE PURCHASES THROUGH YOUR ACCOUNT. For that reason, if you choose to remain logged in to the application on your mobile device, we strongly recommend you enable the Passcode Lock security feature on your mobile device to protect against unauthorized access to and use of your mobile device and your account in the application.
Cookies, Web Server Logs and Web Beacons
Cookies are small text files that websites send to your computer or other Internet-connected device to uniquely identify your browser or to store information or settings in your browser. Your browser may tell you how to be notified when you receive certain types of cookies and how to restrict or disable certain cookies. Please note, however, that without cookies you may not be able to use all of the features of our website. To edit your cookie settings click here
In conjunction with obtaining information through cookies, our web servers may log details such as your operating system type, browser type, domain, and other system settings, as well as the language your system uses and the country and time zone in which your device is located. The web server logs also may record information such as the address of the web page that linked you to our site and the IP address of the device you use to connect to the Internet.
To control which web servers collect this information, we may place tags on our web pages called “web beacons.” These are computer instructions that link web pages to particular web servers and their cookies.
How We Use the Information Collected by Automated Means
We may use the information collected through automated means on this site for market research, data analytics and system administration purposes, such as to determine whether you’ve visited us before or are new to the site, to tailor ads displayed to you on our site and elsewhere, and for compliance with our legal obligations, policies and procedures, including compliance with relevant industry standards and the enforcement of our Terms and Conditions. We also may use the information in other ways for which specific notice is provided at the time of collection.
Push Notifications and In-App Alerts and Updates
When you download one of our mobile applications, we may provide you with the option to opt in to receive push notifications from Purex Essentials on your mobile device in connection with that mobile application. These push notifications may include promotional communications regarding Purex Essentials products and services. You may, after downloading the applicable mobile application, opt out of receiving push notifications by adjusting the settings on your mobile device. Opting out of push notifications will not affect other communications you receive from Purex Essentials, such as email communications. You also may receive alerts and updates within our mobile applications regarding Purex Essentials products and services or your Purex Essentials accounts. To opt out of receiving these alerts and updates, you may uninstall the applicable mobile application from your mobile device.
If you are under thirteen years of age, you may browse our site. However, you may not provide personal information to us and you may not download any of our mobile applications. This site is not directed to children under the age of thirteen and we do not knowingly collect personal information from children under the age of thirteen on the site. If we become aware that we have inadvertently received personal information from a visitor under the age of thirteen on the site, we will delete the information from our records.
Purex Essentials is not designed for children and as such, participants must be eighteen years of age or older. If you are under eighteen years of age, please do not join Purex Essentials or provide your personal information to us. If we become aware that we have inadvertently received personal information from an individual under the age of eighteen seeking to register for Purex Essentials, we will delete the information from our records and cancel the membership with Purex Essentials, as applicable.
How We Protect Personal Information
We maintain appropriate administrative, technical and physical safeguards designed to protect the personal information you provide against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. However, no security system is perfect and we cannot promise that information about you will remain secure in all circumstances, including the security of your data during transmission to us or the security of data on your mobile device.
Links To Other Websites
Our website may provide links to other websites for your convenience and information. These websites may operate independently from us. Linked sites may have their own privacy notices or policies, which we strongly suggest you review if you visit any linked websites. To the extent any linked websites you visit are not owned or controlled by us, we are not responsible for the sites’ content, any use of the sites, or the privacy practices of the sites.
How To Contact Us
If we need, or are required, to contact you concerning any event that involves your personal information we may do so by email, telephone or email.